1What it is
Credentials in planning, buying and measuring campaigns on Facebook and Instagram: building audiences, writing ads and reading campaign results. Levels run from associate to professional.
2Who it suits
Anyone who manages their organisation's social media accounts or buys its advertising.
3What it requires
Hands-on experience running a page or a campaign helps a great deal, but is not required.
4How it is earned
The learning material is free; the exam is paid and taken online with a proctor.
Tell me when a course for this is announced
Sign in to get the alert
When a centre or body posts a course that prepares for it, we send you one email about it.